Google has launched several initiatives to assist health organizations with making COVID-19 information more accessible in search results.
These initiatives include the creation of a best practices guide for health websites, and a Google Search support group exclusively for health organizations.
In an effort to help health organizations improve their search engine optimization, Google published a brand new best practices guide for health websites.
Some of the information in the guide includes:
Google created a technical support group focused on helping health organizations who publish information related to COVID-19.
The group is strictly geared toward providing assistance with search-related questions.
Access to the group is subject to Google’s approval, which will be granted on a case-by-case basis.
To start, Google will only be accepting domains under national health ministries and US state level agencies.
You can fill out this form to request access. Note that you will need to register using an email under the domain of the health organization you work for.
This new support group was created to address the immediate needs of health organizations.
Google intends to deprecate the group as soon as COVID-19 is no longer considered a public health emergency.
Source: Google Webmaster Central Blog
The news means that websites hosting consumer reviews will have to take reasonable steps to…