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WhatsApp experiences ‘international’ outage

WhatsApp experiences ‘international’ outage

Meta-owned messaging platform WhatsApp has reportedly experienced an international outage this morning. Users around the world have reported having issues when trying to send messages on the app. When opening the app, many users could not connect to the platform. The...

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Fake reviews are set to become illegal in the UK

Fake reviews are set to become illegal in the UK

The news means that websites hosting consumer reviews will have to take reasonable steps to check they are genuine. Safeguard your brand reputation and help strengthen customer confidence with LK Web Media, offering complete peace of mind and added security checks...

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Now that Xmas is in the rearview

Now that Xmas is in the rearview

Now that Xmas is in the rearview, I thought it might be prudent to mention some dates you might want to put on your calendar: • Google will remove historical query data collected prior to September 1, 2020, on February 1, 2022.• The Page Experience update will start...

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Google has released a new ranking algorithm update (Dec 2021)

Google has released a new ranking algorithm update (Dec 2021)

Google has released a new ranking algorithm updates. It tries to rank high-quality product review content higher than superficial reviews. This is not a core update. It mostly affects searches for reviews, e.g. "marvel champions lcg review". According to Google, the...

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How Can I Drive More Traffic to Targeted Landing Pages?

How Can I Drive More Traffic to Targeted Landing Pages?

“How do I drive traffic to my key landing pages when it’s being distributed to other informational pages?   I am trying to effectively implement more keywords on my home page to drive more traffic there, as opposed to where the traffic is mainly leading to....

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How will online retailers conquer the cookie apocalypse?

How will online retailers conquer the cookie apocalypse?

Longstanding online consumer-tracking practices are nearing an end thanks to recent actions by Google and Apple. How will online retailers be affected, especially in the Google-dominated world of web advertising? Ecommerce internet cookies have been sweet for online...

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Nulled WordPress Plugins – Dangers and Downsides

Nulled WordPress Plugins – Dangers and Downsides

Many site owners are unaware of the risks associated with using nulled plugins, and in many cases, they may not even be aware that a nulled plugin is installed on their site. During a recent investigation into the prevalence of nulled plugins, we found that over...

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How does Google rank web pages?

How does Google rank web pages?

Google starts with a shortlist that contains around thousand results. For that list, Google uses pages that have relevant and topical content for the query. Google then applies many ranking signals to the shorter list. Each document in the list gets scores and...

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