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Google’s John Mueller: “Ranking Isn’t Always the Goal”
Site owners should not be so concerned about ranking well in Google that they lose sight of making content that’s useful to people. That’s the gist of a recent comment left by Google’s John Mueller in a Reddit thread about search rankings. The thread asks: “If I...
How Ecommerce Businesses Can Prepare SEO & Content for Post-COVID-19
Now is the perfect time to improve your ecommerce store’s SEO and content for an impending flood of virtual customers. Here's how to get started. COVID-19 has certainly turned the world upside down. Unfortunately, many industries have been hit hard during this...
Blocked Drain in Brentwood
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May the Fourth
Yesterday, coinciding with May the Fourth, Google began rolling out a core search algorithm update. This May 2020 Core Update is the second one of the year — the last update rolled out mid-January, Google said it may take a week or two to fully roll out, so it’s too...
NHS rejects Apple/Google contract tracing app
The NHS' Coronavirus contact tracing app will use a different model to that proposed by Apple and Google. A statement explained that with the help of GCHQ's National Cyber Security Centre, it has found a way to make the software run on iPhones without users having to...
Google is Helping to Make COVID-19 Information More Accessible
Google has launched several initiatives to assist health organizations with making COVID-19 information more accessible in search results. These initiatives include the creation of a best practices guide for health websites, and a Google Search support group...
Bing Launches an Interactive COVID-19 Tracking Map
Bing is making an effort to keep people up-to-date on the spread of COVID-19 with an interactive tracking map. People can use the map to find out the amount of confirmed cases per country, including currently active cases, recovered cases, and fatal cases. Information...
Google Provides Guidance to Businesses Affected by Coronavirus
Google provided advice on what businesses should do with their Google My Business listings if they’re affected by COVID-19. To assist customers, businesses affected by COVID-19 are encouraged to update their Google My Business profile with the most accurate...
8 Techniques to Get More Customer Reviews for Your Local Business
While digital marketing is always evolving, one thing remains constant: The importance of word of mouth. In the old days, word of mouth was quite literally done by the exchange of words coming out of people’s mouths over casual chit-chats. Those conversations about...
