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Everything You Need to Know About Hidden Text & SEO
Hidden text, with the goal of manipulating Google's algorithm, can get you penalized. But here are a few valid and Google-approved reasons to hide content. What Is Hidden Text? Hidden text is generally considered a spam technique from the earliest days of search...
How long does it take to see results from an LK Web Media SEO campaign?
Search engine optimisation (SEO) is one of the most cost-efficient Internet marketing strategies. However, there is one thing to consider: While you get immediate results with paid click advertising (Google Ads), SEO is a long-term investment. That is the reason why...
Top 10 Ways to Restore Your Social Media Reputation
Here are 10 effective ways to restore your social media reputation, along with insights on how to prevent further damage. 1. Pause & Plan Before Responding 2. Acknowledge Your Mistakes 3. Provide Solutions to the Error When Applicable 4. Invest in Social Media...
Google May Lose Market Share When This Change Rolls Out
Google is estimated to lose mobile market share when Android starts prompting users to select their own default search engine. A study commissioned by DuckDuckGo finds Google will lose mobile market share when Android’s search preference menus start rolling out to...
41% of Google’s First Page Contains Links to Google Products
According to a recent study, the first page of Google search results is almost half full of Google’s own products. Results of a recent study show nearly half of listings on the first page of search results are made up of links to Google products. Those numbers create...
10 Signs Your Digital Marketing Strategy Needs an LK Web Media’s Overhaul
Not seeing results from your marketing campaigns? If you are looking for a sign that your digital marketing could use a makeover, check out this list. If you’re looking for a sign that your digital marketing could use a makeover, check out this list. 1. You’re Not...
Correction: Apple Safari Will Not Block Google Analytics Tracking
According to developer reports, it appears the new version of Apple’s Safari will not block Google Analytics tracking. Apple’s next version of the Safari web browser, available in macOS Big Sur, will reportedly not block Google Analytics as was previously thought....
8 Simple Google Ads Tips That Will Make You More Money
Having a profitable paid search campaign has many components. Here are eight ways to optimize your PPC campaigns to maximize your revenue. A well-executed PPC campaign can be crucial to an advertiser’s overall conversions and revenue. What better way to find potential...
Google’s John Mueller: “Ranking Isn’t Always the Goal”
Site owners should not be so concerned about ranking well in Google that they lose sight of making content that’s useful to people. That’s the gist of a recent comment left by Google’s John Mueller in a Reddit thread about search rankings. The thread asks: “If I...
