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People Are Using Instagram More Facebook and Snapchat Less

Time spent on Instagram is expected to grow this year, while Facebook will not recover from last year’s drop in engagement.

In a new report from eMarketer, estimates for time spent on Facebook in 2019 has been reduced compared to the figures released late last year.

Instagram, on the other hand, is expected to grow its average daily time spent by users by one minute every year through 2021.

eMarketer says average daily time spent on Snapchat has “plateaued.”


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