Google is giving notice to AdWords advertisers that AMP landing pages are on the way in two weeks.
AMP landing pages for AdWords were first introduced this past year, at which time Google also gave users the option to test the ads in a beta program.
In two weeks, all AdWords advertisers around the world will be able to use AMP pages as their landing pages.
This gives advertisers the opportunity to create a seamless browsing experience for their potential customers.
For the most part, Google’s search ads are powered by AMP by default. Now these fast-loading ads can lead to equally fast-loading pages.
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