I can see your eyes rolling already – “OMG NOT ANOTHER SEO IS DEAD ARTICLE!” – but bear with me for a moment. For those that are not familiar, every year in the search industry there is a clickbait article about SEO being dead. Then there are a proverbial hundred...
Shine’s Benny & Bella New Year race 2019 has now started and LK Web Media’s balloon has been launched! About Shine Virtual Balloon Races An integral part of Shine’s fundraising initiatives since the early 90s has been sponsored balloon races. We...
SEO is a new(er) marketing practice, which creates unique challenges and added scrutiny. Limited Budget & Resources Often, the only resource you have as an in-house SEO is yourself. You may not have a full team to rely on, so prioritising when and how work will be...
Social network Google Plus (stylised asGoogle+) will now be shut down earlier than planned, following the discovery ofa bug affecting more than 50 million users. Google+ waslaunched in 2011 as an attempt to launch a social network competitor to Facebook.The platform...
Search is an exciting, ever-changing channel. Algorithm updates from Google, innovations in the way we search (mobile, voice search, etc.), and evolving user behaviour all keep us on our toes as SEOs. The dynamic nature of our industry requires adaptable strategies...
Microsoft and Mastercard are partnering for a new digital identity solution which offers internet users the option to dispense with multiple passwords and verify themselves instantly online. The software giant announced it was joining forces with the payments provider...
When your website is listed on the first result pages, it’s important to get the link. Optimised descriptions help you to increase the number of clicks that your listings get. How to influence the description Google displays a short description of the listed...
Internet Retailer is forecasting another banner e commerce Christmas and retailers have the opportunity to have their best online sales season ever. Even though many retailers are in the throes of preparing, small tweaks can still be made that can have a big impact on...
Facebook is making changes to subscription messaging permissions that will affect chatbots. Permission to send subscription messages will have to be granted at the Page-level rather than at the app-level. Chatbots that send subscription messages have until December...
1. Scraped content 2. Syndicated content 3. HTTP and HTTPS pages 4. WWW and non-WWW pages 5. Dynamically generated URL parameters 6. Similar content 7. Printer-friendly pages Duplicate content is a big topic in the SEO space. When we hear about it, it’s mostly...
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